An online website without ads is like a car without fuel. To tell your potential customers about the services or products you offer, you should think how to make the website, store or portal you have created quickly and easily accessible online.
Online advertising possibilities keep growing by scale and by technology, and online ads become increasingly popular and the most efficient way of attracting new customers.
Most widely used online advertising possibilities:
- banner ads (expensive, work well, if ad budget is sufficiently large and the product being advertised targets large audience). Small and medium-sized companies usually place banners on niche portals;
- advertising articles on portals (similar to banners);
- posting of information in catalogues (an outdated type of online advertising with negligible return on investments);
- ads in online search engines (usually works according to the “pay-per-click” method);
- ads on websites using Google Display and other systems for distribution of text and banner ads;
- SEO (attracts potential customers using search engines – for example, from Google or Yandex);
- ads and customer information in social networks about the offered services and products.
SIA Datateks offers the following services:
- SEO services – pay for the results achieved, and one-time optimisation, we also consult on the development of complex solutions (for example, online stores). For details about our SEO services please see our website www.seoportal.eu);
- development of banners;
- Google AdWords ad serving and account optimisation;
- Maintaining Facebook, twitter and other accounts (supplementing of information, organisation of promotions);
- development of online ad strategy – we offer to create a strategy for online promotion of your product or service. It is a complex measure, which includes the most appropriate online ads for your company’s activity and will allow increasing awareness of your company online and considerably raising your position in search engines using search tools.